การจัดการทางวัฒนธรรมของงานประเพณีล่องสะเปานครลำปาง

Abstract

The study of cultural management of Long Sa Pao Nakorn Lampang festival aimed to study the concepts and methods of cultural management of Long Sa Pao festival since 1994 - 2020. The study reviewed that the ideas and management methods have adapted to the social context at a particular time starting from the concept of cultural resource management with the concept of community culture in the traditional cultural management of Long Sa Pao festival of the people live in basin of a Wang river. The local traditions were preserved under the good consciousness of the river. Cultural management of Nakorn Lampang Long Sa Pao festival since 1994 – 2020 used the concept of cultural resource management and the concept of identity by means of the Lampang municipality in collaboration with all sectors in Lampang province. The municipality organized activities to create the identity of Lampang. Nakorn Lampang Long Sa Pao Festival since 2010 - 2020 focused on the concept of a capitalist economy that valued money as a tool for cultural activities. In addition, identity and cultural heritage were organized as activities by municipal and government administrators all sectors in Lampang province in order to promote tourism and boost the economy of Lampang province.