Please use this identifier to cite or link to this item:
Full metadata record
DC FieldValueLanguage
dc.contributor.authorChatchuda Thumachaien_US
dc.contributor.authorPimpika Chawaliten_US
dc.contributor.authorWarattaya Chinnakumen_US
dc.contributor.authorChukiat Chaiboonsrien_US
dc.contributor.authorAnuphak Saosaovaphaken_US
dc.contributor.authorBenjenop Buranasirien_US
dc.contributor.authorKorawan Sangkakornen_US
dc.contributor.authorThiranun Khamhomen_US
dc.contributor.authorPairach Piboonrungrojen_US
dc.description.abstract© ExcelingTech Pub, UK. In this paper, we explored supply chain structures and characteristics of the incentive travel industry, which is a special sector of the tourism and hospitality industry. Since the conceptual framework tailor-made for this sector cannot be found, we developed a generic model to outline key players and main operations such as collaborations and relationships between players in the supply chain. Then we verified the model with empirical data collected from the incentive travel industry in Thailand. A focus group discussion was organised to validated and contextualise the proposed framework. Four followed up in-depth interviews with incentive supply chain players in Thailand were conducted. Data were cross-validated using various data sources including private sector, public sector and educational institutes. Findings show that the main players in incentive supply chain are the incentive houses, who plan and design the incentive programme for the corporate considering the return-oninvestment (ROI), and destination management companies (DMC), who execute the programme at the destination. Relationships and collaboration between players are vital to the success of incentive program delivery since the incentive travel programmes are considered special events that required tailored made supplies and operations. Finally, potential research arena also discussed with suggested methods.en_US
dc.subjectBusiness, Management and Accountingen_US
dc.subjectComputer Scienceen_US
dc.subjectDecision Sciencesen_US
dc.titleA supply chain analysis of incentive travels: A case of Thailanden_US
article.title.sourcetitleInternational Journal of Supply Chain Managementen_US
article.volume6en_US Mai Universityen_US
Appears in Collections:CMUL: Journal Articles

Files in This Item:
There are no files associated with this item.

Items in CMUIR are protected by copyright, with all rights reserved, unless otherwise indicated.